Thursday, September 08, 2016

Crunch time?


Watched a bit of the Apple launch event last night; I must say I was completely underwhelmed. Seems like a bunch of new stuff that looks the same as the old stuff except is slightly less convenient because it supports even less of the stuff you already own, and is more expensive. Samsung should have been delighted, if only their new phone didn't burst into flames at the slightest provocation. 

The technology industry seems to be in a bit of a rut at the moment, innovation seems to have slowed in recent years as the economic recession bites. I'm sceptical that ever more complex capabilities dumbed down in order to be packed into an ever more feature dense phone is the right way to go. Then there's the cost dimension, £700+ for a device that's almost identical to the device you last paid £700+ for a year ago seems like a stretch for most non-professional users to me. How many of us actually appreciate the 10% extra resolution on photo's of our pouting kids trying to look like a Kardashian or that extra 30 minutes of battery life that we always kept in reserve anyway. As for wireless ear buds for £150 a pop, they'd last 5 minutes in our house, we'd almost certainly end up with 3 left ones in no time at all.

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